MERCURIAL X EA SPORTS: The Nike Mercurial Superfly V
Total Crimson/Photo Blue/Ghost Green/Black and Men's Nike Firm-Ground Football Boot
provides stability for speed on the pitch and a design for exceptional ball touch.
INNOVATIVE TRACTION AND SUPPORT
Dynamic Fit collar promotes a locked-in fit
Flyknit upper with integrated ribbing enhances ball control
Perforated sockliner for lightweight cushioning to reduce stud pressure
Compressed nylon plate and innovative stud configuration for speed
Firm-ground (FG) studs for use on short-grass, slightly wet pitches
In 1994, EA SPORTS launched a football video game that transformed the way players connect with the sport. The game and its graphics have evolved over the years, as has its popularity. Every day, over 3 million players around the world take to the virtual pitch.
In conjunction with the game’s latest launch, Nike and EA SPORTS have collaborated on a limited edition Mercurial Superfly. The boot highlights the progression from the 16-bit graphics of ‘94 to today’s high definition output.
This collaboration came together rather organically,” says Nathan Van Hook, Senior Design Director for Nike Football. “Our design team spends a lot of our free time playing football – both on the pitch and via video game – we’re pretty obsessed with both. We wanted to create something memorable that brings together the physical and virtual worlds.”
As a nod to the advancements in gaming technology, the medial side of the boot has a pixelated 16-bit graphic that transitions to high-definition on the lateral side. The EA SPORTS logo appears on the sockliner, lace and heel. A special Mercurial logo was designed just for this boot and its accompanying shoebox and bag. Much like the upper, the logo also transitions from high definition to 16-bit. A golden thread through the laces and an iridescent plate completes the design.
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